Internal Marketing: Targeting Your Existing Patients

Too often dentists focus on bringing in new patients, that they forget there is already a captivated patient population in front of them. It’s a ‘can’t see the forest for the trees’ situation. What is Internal Marketing When you hear the term ‘marketing’, the first thing that comes to mind is likely ads, websites, and […]

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Buyer Beware: Marketing Scams (Part 1)

Integrity is everything in business.  It is one of the pillars of my company.  We hire by it, we live by it, and we accept clients by it.  So nothing bothers us more than when other companies, especially marketing agencies, operate in an unethical manner. As any good doctor will say, “I know I’m not […]

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