custom dental website

What Does Your Logo Color Say About You?

Designing the best possible logo for your practice isn’t just about being innovative or unique. Did you know that the colors you choose can convey vastly different emotions for your patients? Research from the Institute of Color Research has shown that within the first 90 seconds of viewing a website, branding, or product, your audience […]

Top 5 Tips for Terrific Testimonials

Patient testimonials are an invaluable way to set yourself apart as a top dentist in your area. Once you have scheduled a few of your happiest patients to record their video testimonial, you’ll want to maximize the use of their time to create a strong, compelling video. We’ve gathered our top five tips for recording […]

Dental Marketing | Turn Heads. Get Booked.

Speaking and traveling can often leave you with little time to master your own marketing potential. Without a powerful campaign behind you, it can be difficult to achieve the exposure you need to get booked. That’s why we’ve prepared this quick guide to marketing yourself as a speaker. Why should you market yourself as a […]

Dying but not dead: Email marketing in 2019

  It appears that with the influx of automation, bulk messaging and digital marketing, email has become the most dreadful form of communication. Email is synonymous with “work” in the eyes of many people, since sifting through their inbox has become a never-ending task. To interrupt the workflow of your patients or clients for your […]

Opportunity Called – Did You Answer?

The first step to growing your practice is attracting new patients. Your website, social media, and marketing are all geared toward the idea of getting people to call your office. To help convert this interest into new patient appointments, you have probably spent time selecting and training the team members who answer the phones during […]

Is your website sabotaging your dental practice?

In a time when so many people gather information and make decisions based off of what they see on the Internet, a strong persuasive website is a necessity for your practice. A clean and gorgeous website implies clean and gorgeous dentistry.  Moreover, how is your brand messaging being translated online? If you’re a “modern” dental practice […]