Working with the Identity Dental Marketing Team

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At Identity Dental Marketing, we’re not just another marketing agency. We’re a team of in-house, U.S.-based, full-time marketing professionals who specialize exclusively in dentistry.

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Our team combines marketing expertise with real-world dental experience to deliver powerful, results driven strategies. We work collaboratively, ensuring every project benefits from the insight of experts in writing, design, development, onboarding, operations, management, quality control, ad optimization, and SEO.

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We respect your time, which is why we’ve built a communication system that keeps you fully informed without overwhelming your schedule. Our ongoing updates are clear, organized, and easy to understand, ensuring you always know what’s happening, how things are performing, and where we’re headed next.

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With live dashboards, you can track performance anytime, and our digital delegation system ensures every task is completed with precision. Every client receives the same high level of effort and attention, no matter the size of the project.

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Need a website update? Most Requests are comlpeted within three business days.

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Our process ensures your communication requests reach the right experts on our team, who collaborate and respond with thoughtful, informed recommendations – whether by email, video, or in a live meeting. Working with us means having a dedicated, experienced team that values your time, your goals, and your success.

Meet Grace

Founder & CEO of Identity Dental Marketing

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Grace is the proud owner of Identity Dental Marketing where she has made it her personal mission to improve the business of each dental practice she works with by a measurable amount. In her first position as a Marketing Director for a multiple location dental practice, she tripled the number of new patients seen on a monthly basis (in 3 short months, on the same marketing budget). From there, she created a variety of sales-focused training workshops, attended many marketing seminars and became obsessed with dental marketing and branding as a whole.

Recently selected as a 2019 Honoree at the Daily Herald Business Ledger’s Influential Women in Business Awards, Grace is led by her philosophy of helping as many people succeed as she can.

Over the course of her career, Grace has become a recognized Dental Marketing expert. She was featured as an expert on the ADA 2016 Dental Marketing Expert Panel and has authored articles in professional journals, most recently penning a Dental Marketing article for Practice Booster’s Insurance Solutions Newsletter. Grace has experience in the creation and execution of marketing strategies, public and community relations, networking, patient communications, staff sales training, phone scripting and training, advertising, internet / web presence, SEO (search engine optimization), direct mail programs, email newsletters, and much more.

An accredited international speaker, Grace approaches every speaking engagement as an opportunity to educate, empower, and entertain her audience. She teaches dentists how to achieve practice growth in the most ethical and efficient ways. She inspires her audience to embrace change in order to grow. Whether connecting with an audience of 20 or 200, Grace’s information can transform a surviving practice into a thriving practice.

Dental Marketing is Grace’s passion and she is committed to providing you with a superior marketing and consulting experience.