Identity Dental Marketing Celebrates 10-Year Anniversary Identity Dental Marketing Celebrates 10-Year Anniversary One of Dentistry’s Favorite Businesses Thanks Its Loyal Clients for Entrusting Their Internet Presence with Identity Dental Marketing September 22, 2019, CHICAGO, Illinois, Sept. 22, 2019 Identity Dental Marketing, a well trusted, custom dental marketing agency, announced today its 10-year anniversary. Having had the privilege to create more than […]
Dental Marketing | Get More From Your Team It’s clear some people go through life overwhelmed, unhappy and frustrated. It manifests in how they communicate with others. I’ve had my fair share of frustrating days, even weeks and maybe even years. The point is, we’ve all been there. I’m not pointing this out from my ivory tower. I promise you that. Running a […]
Dental Marketing | If I were a dentist… It’s been over a decade since I worked in a dental practice. Since then, I’ve used my own business to coach over 1,000 dentists in their growth strategies. As a result, I often find myself thinking about what I’d do in certain situations. Of course, I’m not a dentist, and it may be that […]
Dental Marketing | Turnover: A Punch to the Gut (A true story) It’s Thursday afternoon and you get a call. Your employee that called in sick is experiencing mental health issues. She’s going to need to take a medical leave. You support her, so decide to pay her for some time off. She tells you that she should be fine to return in a week. One week […]
Dental Marketing | Parenting and Business Leadership Parallels More than 5 years ago when I first became a parent, I remember feeling a great deal of pressure to choose between business and family. I chose both and I’m so glad I did. As my family was growing, so was my business and I found that all too often the lessons learned at home […]
Dental Marketing | It’s Time to Try New Things A lot of people consider marketing to be something that is set up and then forgotten about. You’ve designed your website, you’ve got SEO up and running, and maybe you even have a few ads put in place. You’re done with your marketing now, right? Wrong. Marketing is always changing and adapting to better target […]
Dental Marketing | Crippling Self-Doubt Embraced as Perfectionism In the past 5 years, I’ve made a regular effort to let go of perfectionism. Perfectionism at some level is alive and well in all of us, no matter how much we’ve retrained our brains. Some of our primal instincts have us hardwired to seek approval from others. We’re built to desire inclusion and praise. […]
Dental Marketing | Scaling with Integrity As a small business owner who has grown her business slowly and intentionally in the past decade, I’ve realized a few things that can be powerful to the first time business owner. The first is that it’s crucial to never outgrow what you can accommodate. I’ve seen companies come and go in the dental world […]
Dental Marketing | Do You Allow Yourself to Grow? We’re pretty open here at Identity Dental Marketing. But one thing we can’t stand is the phrase, “I’ll do it when”. “I’ll do it when I have the right team behind me” “I’ll do it when there are better opportunities” And our personal favorite, “I’ll do it when I have more time.” The truth is, […]
Dental Marketing | Determining Your Worth It can be challenging to figure out what you’re going to charge for all the different services you offer. While fee setting can be a determining factor in the success of your business, many of us don’t know where to begin. If the process of determining and then setting your fees is causing you anxiety, […]
