What’s involved in a Custom Press Release from Identity?
Identity Dental Marketing
If you’re considering purchasing a custom press release, it’s a great idea for many situations and brings a great deal of value to any business owner.
It’s most popular for the following situations:
- Introducing a New Doctor, Hygienist, Associate, or Partner
- Introducing a new service, technology, or expanding services to a new age group
- To contribute to rankings on Google and expand keyword reach
- To build a positive online reputation, especially when someone searches for you by name or business name
- To promote an event or special offer
What to expect
Once you’ve accepted your proposal and authorized payment, the Identity Dental team will send you a questionnaire to understand the purpose of your press release. Once received, we will present you with a press release to approve or edit. Once you provide your approval, our team will distribute the press release. It’ll be published live on at least 30 platforms, creating a powerful push of backlinks and a presence in the news section of Google.
Press release marketing is the biggest missed opportunity in dental marketing as a whole. This strategy is excellent for reputation building and brand recognition. Most major influencers and business owners leverage public relations such as press release distribution.
We strongly recommend employing a monthly press release strategy to keep a constant flow of positive news about your practice spreading. You can also purchase them as needed to make announcements.