“Does anyone really blog anymore? I haven’t heard about blogging in years! It’s that outdated?” In the fast-paced world of digital marketing, staying ahead of the curve is crucial for success. Grace Rizza, the owner of Identity Dental Marketing, understands this well. In 2023, she continues to invest her time and effort in crafting informative […]
Identity Dental Marketing Do you have a team of 5-10 and are you seeking fun holiday party ideas? Here are some games that can make this year’s celebration one to remember! Remember to consider the preferences and comfort levels of your group when choosing games and activities. Enjoy your corporate holiday party! Merry Christmas! Grace […]
Introduction In today’s digital age, marketing strategies have evolved significantly. For businesses, especially dental offices, reaching the right audience with the right message is crucial for success. One such marketing technique that has gained popularity in recent years is geotargeting SMS marketing. While it may seem like an effective way to reach a local audience, […]
Introduction Difficult conversations can be emotionally draining and challenging to navigate, whether it’s dealing with a patient’s concerns, managing employees, or addressing issues with your superiors. In this blog post, we’ll explore a simple yet highly effective three-step habit to transform even the most aggressive conversations into productive, solution-oriented exchanges. Grace Rizza, CEO of Identity […]
As the final quarter of the year approaches, it’s time for businesses to strategize and make the most out of the closing months. For dental practices and healthcare providers, this is an ideal time to connect with your patients, enhance your brand, and ensure that you finish the year strong. In this blog post, we’ll […]
Do you recommend LinkedIn Advertising? LinkedIn Advertising can be a great way to connect with local patients in populations with substantial corporate professionals. LinkedIn is most used by sales professionals, recruiters and those looking to build professional connections for career advancement and opportunity. This platform may not be ideal for a pediatric dentist seeking to […]
Identity Dental Marketing, a trusted marketing partner for dental practices since 2009, is thrilled to share the success stories of their clients: Dr. Carly Hamilton, Dr. Heather Lenker, and Dr. Jamie Childress. Dr. Hamilton is based in Manitoba, Canada. She expressed her enthusiasm for Identity Dental Marketing, stating “I am seeing great results with Identity […]
A 10-Step Guide to a Flourishing Practice Trust is the cornerstone of any successful dental practice. Establishing a trusting relationship with patients ensures their cooperation, loyalty, and compliance. To optimize patient-practitioner relationships and create a harmonious atmosphere conducive to healing, consider the following ten strategies: 1. Maintain Eye Contact When conversing with patients, maintaining eye […]
In the digital age, establishing a personal connection with your audience is more important than ever. One of the most direct ways to foster this connection is through a phone number listed on your website. But not just any phone number – it should be a number that you rightfully own. Here’s why: Trust and […]
A new scam has hit Facebook Messenger and its a hard one to detect. The goal of the scammer is to get you to click a link. The scams look to be a message or warning from Facebook / Meta itself. However, at a closer look, it’s simply a page or profile someone intentionally named […]