Marketing for Dentists | Are You Asking the Right Questions? Do you work hard to avoid having difficult conversations with your employees? Do you do everything in your power to keep the peace, just accepting some poor behaviors rather than start a confrontation? Whatever reason you choose to avoid these conversations, you shouldn’t allow the inability to confront the things that truly matter to the […]
Best Dental Marketing Company | 5 Ways to Stay Motivated at Work Remember Why Who are you serving? As dentists, it’s likely that you’re helping change people’s lives for the better with great oral health every day. You’re important, and so is the work you do. Get up and do it as best you can. Break it Down How do we eat an elephant? One bite […]
Best Dental Marketing | Content Marketing on Steroids: 5 Things You Might be Missing Is your content marketing building momentum and exposure for your practice, or does it need a trip to the gym? Each blog or social media post you create should be done so with three main priorities in mind: brand awareness, building your SEO and exposure, and creating credibility through patient education. If your content marketing […]
Dental Marketing | Turn Heads. Get Booked. Speaking and traveling can often leave you with little time to master your own marketing potential. Without a powerful campaign behind you, it can be difficult to achieve the exposure you need to get booked. That’s why we’ve prepared this quick guide to marketing yourself as a speaker. Why should you market yourself as a […]
Dental Marketing Agency | 3 Things You Should Be Doing on Social Media Social media marketing has become an opportunity worth considering for almost all business owners. With around 60% of users interacting with brands on social media[i] and more than 70% of the population having at least one social media account[ii], it is evident that these free tools are critical to capturing your full audience. For […]
Marketing with Grace | Why Do Dental Practices Go Out of Business? Dental practices are typically thriving businesses that continually grow. However, what happens when a dental practice is seeing a decrease in profits or is struggling to get off the ground? When I see a failing practice, there’s usually one common denominator: the dentist is leading the business without solid business advice or training from a […]
Ethical Dental Marketing | Big News November 2015 Important Google Change Google’s most recent change effects your ability to collect patient reviews. Google recently made a change to their Google Plus platform. This change has separated its business listings from their social media platform. WHY THE CHANGE? Google’s attempt to make a popular social media platform has failed in comparison to Facebook, […]
