8 Reasons Your Ad Was Blocked by Facebook What determines if your Facebook Ad will be approved or denied? As the lucrative nature of advertising your practice on Facebook evolves, so do the restrictions and regulations. It can be difficult to stay up to date on what makes a strong ad, and what won’t make the cut. Here are eight reasons why your […]
Root Cause: An Opportunity Disguised as an Attack Since the release of the Netflix “Documentary”, Root Cause, the dental community has been put in a position to fiercely defend this great profession that restores health, improves appearance, and in many cases, relieves extreme discomfort for the general population. The synopsis, which seems quite misleading explains the following: “Root Cause is a feature length […]
Does Your Community Know You Exist? Social media marketing has finally become embraced by the dental community in 2019. Dentists are now seeing the potential and unlocking the opportunity of creating authentic content, targeted ads and even learning the art of engagement. There’s still a very basic utilization of social media that is often misused: the good old fashioned post. Yes, […]
The Power of Facebook (Infographic) Click here to download the PDF! Contact our team for more advice on how to manage a quality social media account!
20 Holiday Gift Ideas for Your Dental Team Every year, gift-giving seems to get more and more difficult to do well. For dental professionals, it can be a challenge to find meaningful gifts for each one of your team members. Understanding this, we’ve curated an exciting list of 20 gift ideas you can use to make your dental team’s holiday season even brighter. […]
Marketing for Dentists | How to Gain More Dental Patient Reviews A growing practice needs to have a strong online presence, and a large part of that comes from patient reviews. With over 84 percent of people trusting online reviews to help them decide between options, these powerful tools have the potential to make or break your business. So how can you collect more positive […]
Dental Marketing with Grace | How to Define Your Target Market When determining your target market, you need to first think about who you are and what makes you unique. Once you have this figured out, take some time to envision the ideal patients that you want to attract. For example, if you’re a dentist who loves performing high-quality cosmetic work, you’ll need to determine […]
Daily Grace | Four Ways to Improve Your Team Meetings If you own a business, it is important to find time to meet with your team. The frequency of these meetings will depend on what type of business you run. At Identity Dental Marketing, we work with a lot of dentists and encourage them to meet with their teams daily to identify the opportunities […]
Daily Grace | How Do You Measure Success? Success is individual and personal—each individual has their own vision of success for their life. To some, success is intertwined with monetary wealth, or how they feel at the end of a productive day. To most, a healthy work-life balance drives feelings of success and accomplishment. Here are a couple tips on finding your […]
‘Know Thyself’: The Core Values Driving Identity Dental Marketing At Identity Dental Marketing, we are deeply committed to running an ethical business. We market honestly and always prioritize the best interest of our clients. Our core values are at the heart of and affect every decision we make as an organization. We live out these values—displayed in our hiring practices, accepting new clients, and […]
