Hitting Your Target Market Before building your marketing strategy, consider: What kind of dentistry is most fulfilling? Do you enjoy seeing results? Is it profitable? It’s very important to consider these factors when choosing your marketing plan so you can specifically target the types of cases you want. You can run an ad on social media targeting specific services […]
There’s a Gift in Giving Don’t be afraid to ask for help when you need it. I have a friend/client who just had one of the most difficult 24 hours of their life and we happened to have a marketing meeting with her at the same time and she just needed some extra help. She just needed someone to listen […]
Train Your Patients to Keep Their Appointments Sometimes we believe patients miss their appointments because they don’t value us, or they think other things are more important. There are plenty of theories, all of which bring some validity, but we are missing the big point as to why patients do not show to their appointment. It starts with ownership. Ownership of your […]
5 Ways to Increase Patient Referrals Referrals are one of the most important methods of reaching new patients. How can you get your community buzzing with positivity about your practice? Learn five tips for extending your reach to achieve new referrals in today’s blog. Set a goal. How many patient referrals are you receiving each month? How many would you like […]
7 Signs of a Weak-Minded Leader Any successful small business owner wears many hats. At times, leadership can be exciting and rewarding. At other times, it can cause exhaustion. The stress brought on by rapid business growth can cause anxiety that can seep into the atmosphere and rust the well-oiled machine you’ve worked so hard to build. If you notice yourself […]
How Can Your Practice Achieve a 5-Star Reputation? Did you know that your online reviews can make or break your new patient attraction? Google and Facebook reviews are a critical resource in your marketing, but often overlooked. In this blog, we explain why a 5-star reputation is important, and how to adjust your strategies to attain one. What is a 5-Star Reputation Worth? […]
9 Quick Tips For Your Facebook Success You’ve heard it dozens of times: as a business owner, you need to be on Facebook. In truth, this can feel confusing and frustrating to many dentists and doctors that simply do not have the time or desire to post photos or contribute online. Below are nine tips that will help you control your social […]
Dying but not Dead: Email Marketing in 2019 It appears that with the influx of automation, bulk messaging and digital marketing, email has become the most dreadful form of communication. Email is synonymous with “work” in the eyes of many people, since sifting through their inbox has become a never-ending task. To interrupt the workflow of your patients or clients for your […]
The Power of Facebook (Infographic) Click here to download the PDF! Contact our team for more advice on how to manage a quality social media account!
20 Holiday Gift Ideas for Your Dental Team Every year, gift-giving seems to get more and more difficult to do well. For dental professionals, it can be a challenge to find meaningful gifts for each one of your team members. Understanding this, we’ve curated an exciting list of 20 gift ideas you can use to make your dental team’s holiday season even brighter. […]
