What is the first thing you do for a new marketing client? When we work with a new client, the first step we take is to listen and learn about your branding. This is the most integral part of your marketing experience. So much more than your logo or tagline, your brand is what your patients will follow and trust. Below are a few key […]
Four Ways to Improve Your Team Meetings If you own a business, it is important to find time to meet with your team. The frequency of these meetings will depend on what type of business you run. At Identity Dental Marketing, we work with a lot of dentists and encourage them to meet with their teams daily to identify the opportunities […]
What is the Best SEO Tactic? Like an investment strategy, successful SEO requires you to diversify your portfolio. Utilizing a variety of strategies on a daily, weekly, and monthly basis will help your website rank in the top of search engine listings. In this article, we break down four ideas that will help you build a winning SEO strategy: Keywords […]
How to Write a Dental Marketing Plan in 2014 It’s time to start planning your marketing for 2014. It’s important to have a plan, but for that plan to be flexible. You want to make room for the marketing strategies that bring the best return on investment. Before you plan out your year, please make time for this important review. As discussed in the […]
Dental Marketing Plans When a company invests in marketing, there is one goal in mind; to see results. One problem that many practices face when outsourcing marketing is that the different aspects of their marketing strategy are non-cohesive. Identity Dental Marketing is a one stop shop for dentists looking to expand their marketing productivity with our customized dental […]