Best Dental Websites

Best Dental Marketing Company | 7 Ways Your Business Can Comeback from Covid Crisis

Even though I consider myself an optimist, this situation has proven to challenge even those with extreme mental fortitude. I’m sure you’ve also experienced moments of deep concern for our country and the world, and our physical and financial health now and in the future. 60% of my daily responsibilities typically include facilitating strategy sessions […]

Join Our Free Facebook Group

Ethical Dental Marketing | The First Three Steps You Can Take For Your Perfect Dental Marketing Plan for 2020

As 2019 comes to a close, it’s time for many of us to look towards the new year and begin planning for our growth in the new year. To help you get started, I’ve outlined the first 3 steps of my 13-step guide to creating a marketing plan that can take your practice to the […]

Join Our Free Facebook Group

Ethical Dental Marketing | 84 Reasons People Love Identity Dental Marketing

We do not lock you into a long term contract. Instead, we rely on our ability to get you results and develop a trusting relationship in order to create loyal clients. We teach you how to maintain ownership of your website and all aspects of it. We teach you how to maintain ownership of your […]

Join Our Free Facebook Group

Best Dental Marketing | Daily Grace | Is Video Content Important?

  As social media marketing continues to help dental practice owners grow their brands, compelling video content has become vital for those looking to gain social media exposure and increase engagement with patients and followers. Concise Is Key Clear and concise videos with the right, relevant information will get far more traction than long, drawn-out […]

Join Our Free Facebook Group

Ethical Dental Marketing | Don’t Wait Until It Hurts

When starting a practice, it’s difficult to justify investing in marketing. If you market the practice before purchasing it, you may worry about the messaging fitting the patient base. If you wait to start your marketing until after you gain ownership, you risk running out of time to craft a marketing plan, budget and strategy. […]

Join Our Free Facebook Group

Best Dental Marketing | OK Google, Siri, Cortana, Alexa – I’m Looking for a Dentist

Over the past few years, we have seen an increasing trend of location-based searches, with more than 80% occurring on mobile devices. Due to this, many of the keywords we recommend have been based on “near me” and town name searches that help our clients appear near the top of the listed results for potential […]

Join Our Free Facebook Group

Ethical Dental Marketing | The Problem in Starting With Why

WHY? This has been a topic of many lectures, books and conversations in 2016. Simon Sinek’s book spread like wildfire in the dental industry. It’s difficult to admit this to some of my colleagues, but I didn’t love the book. Now, before you judge me too quickly, hear me out please. In my opinion, the premise […]

Join Our Free Facebook Group

Best Dental Marketing | Great Dental Logos

Great dental logos are simple. Simplicity, like that seen in the iconic Nike swoosh, the famous Apple or the Golden Arches is intentional. The simpler the logo, the more memorable, the better. Great dental logos use modern font. Sans serif fonts are trending currently and perceived as modern and chic. Cursive is no longer a […]

Join Our Free Facebook Group

Ethical Dental Marketing | Facebook: The Power of Engagement

More than 1.7 billion people use Facebook each month. It has become a platform that serves a wide range of functions. Facebook users share slices of life, both good and bad, with friends, family members, and other connections. When your patients visit your office, it is highly probable that they will post about their experience […]

Join Our Free Facebook Group

Ethical Dental Marketing | Evaluating Return on Investment

It’s important to have the ability to evaluate your return on investment. Automated call tracking phone numbers do not work. Often times patients can find your website from a mailer. Then call the number on the website. Perhaps they find you on Google, then visit your Facebook page before calling. Gone are the days when […]

Join Our Free Facebook Group