Running your own dental practice requires a lot more time and effort than just working with patients. As a dentist, you know this better than anyone.

However, you may not know how much of your valuable time you should be spending on marketing. Your answer varies based on the type of business you run. Do you have an established practice, or are you just getting started? Are you in a larger market, or a smaller one? What are your yearly goals? The answers to these questions will help you know how much time you should be investing each week.

If you operate a new practice with a low marketing budget, you should expect to invest a full day or two each week on your marketing. Take this time to network in the community and spread your brand’s name around your city as much as possible.

If you run an established dental practice, then you may already have a few marketing opportunities currently in the works. If so, it is imperative that you expand on them to ensure your growth. This time-intensive research and implementation could also take up to a full day or two each week.

A professional marketing company affords you much more of your valuable time. By working with Identity Dental Marketing to ensure your practice is reaching its audience, you may only need to invest an hour each month to review reports of your positive ROI. This will grant you a lot more freedom to focus on your patients and your work-life balance.

To learn how you can achieve significant practice growth, contact our team at Identity Dental Marketing today. We can help to bring new patients to your practice while leaving you with more of your precious time.